top of page

Our Journey

BID Sports Marketing Agency, LLC was born from a deep passion for elevating athletes beyond the game — combining my decade-long experience in sponsorships with a vision to create purpose-driven partnerships that empower, uplift, and inspire. What started as a personal mission to support talent in a more intentional way has grown into a full-service agency rooted in integrity, impact, and innovation. Every step of the journey — from grassroots initiatives to international activations — reflects a commitment to building meaningful connections between athletes, brands, and the communities they influence.

BID_Logo.png

Our Team

cheree photo_edited.jpg

Chereé
Buckson

Founder &

Sports Marketing Manager

Lead brand strategy, sponsorship development, and athlete representation to elevate visibility, drive partnerships, and create purpose-driven marketing campaigns

Untitled design (3)_edited.jpg

Nicholas
Buckson

Client Development & Athlete Support Manager

Manages athlete schedules, communications, and logistics—especially during travel and events—while providing on-the-ground support for brand activations and serving as a key liaison between athletes, the agency, and partners to ensure seamless coordination and execution.

taja williams_edited.jpg

Taja

Williams, CPA

Finance Consultant

Provides expert financial guidance and strategic planning to ensure sustainable growth and sound decision-making across all agency and athlete initiatives.

Our Values

At BID Sports Marketing Agency, LLC , we represent athletes and opportunities rooted in purpose, faith, and perseverance.

Inspired by the belief that every journey holds blessings in disguise (BID), we’re more than a marketing agency—we’re a values-driven team committed to elevating stories, not just stats.
 
We build authentic, purpose-led partnerships that highlight character, community, and long-term impact. Our vision is to redefine representation—proving that who you are matters just as much as what you achieve.

  • Faith

  • Purpose

  • Integrity

  • Service

  • Perseverance

bottom of page